Apparently, Taking Action is The Key
There was a discussion started on my favorite marketing forum about how the key to IM success is to take action. Whenever I hear this statement,and I hear it a lot, my first instinct is to agree. I do think that one of the major stepping stones between people and success is the ability to get started. But is it the main thing?
I’m really starting to feel like the “Key” is the development of a marketers mind. Now, I am not saying that you have to stop being a stay at home mom that wants to make some extra money-or even a full time income-and start renting office space and hiring a staff. What I am saying, is there are certain thoughts and actions that make marketers marketers, and you have to cultivate these thoughts and perform these actions.
The ability to take action is on that list, but so is the ability to discern right action. If you ask most newbie IM’ers if they take action, they will probably answer yes. And mean it. But it may not be the same actions that others (who are seeing an income) take. Buying a WSO, making a blog on blogger, and putting a single post on it is technically taking action-but it fails if it stops there. You’ll constantly read on forums how to beat that problem-Take MASSIVE ACTION!
Wrong again-keeping consistent is important, and so is sticking to a plan. But a thousand posts on a hundred blogs doesn’t help a product without a market, or a marketer without basic knowledge of traffic generation.
So is it keep learning that is the definition of the elusive marketers mind? Nope, not by itself. Who do you learn from? And how do you learn? Are you getting the lessons behind the courses?
Of course, to much of all these different things brings on the problem of information overload. So you need to take things one step at a time.
I’m not claiming to have all the answers here, nor am I saying that you shouldn’t be taking action…of course you should. But it’s important to pick your actions carefully, follow them consistently, and decided logically when to move on to the next step.
What do you think is imortant? Why?
